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About Virpi Oinonen

Professional visual simplifier. Former digital campaigner.

It’s hard to survive in the jungle when you were trained in a zoo – cartoon

Buy this cartoon Were you trained in a zoo? You probably were. I know I was. I came across a blog post on the metaphor of zoos and jungles by management consultant Sonja Blignaut. It nicely contrasts the mindset in an industrial era hierarchical organisation and a more modern, networked organisation. The former assumes a [...]

By |2018-01-26T20:56:19+00:00September 12th, 2017|Cartoons|0 Comments

Leadership vs management cartoon

What exactly is the difference between leadership and management? One way to differentiate the two concepts is the kind of questions managers and leaders are expected to ask. A managerial mindset is often associated with maintaining processes, a leadership mindset is more about asking the right questions. Virpi @voinonen Buy this cartoon [...]

By |2018-01-26T20:56:19+00:00August 29th, 2017|Cartoons|0 Comments

Change without purpose

Change without purpose is like stew without meat (or vegan key ingredient of your choice). Unfortunately many change chefs forget the why and then wonder why their internal customers are returning the dish. Buy this cartoon

By |2018-01-26T20:56:19+00:00August 14th, 2017|Cartoons|0 Comments

Why change communication should be drawn

Change communication sucks. Most official internal communication is slick and polished. It aligns with the visual brand guidelines, it has been checked for spelling mistakes. It looks perfect. But in change communication the quest for perfection becomes a problem. Why slick sucks Let me explain. When things are changing you are also asking employees to [...]

By |2018-01-26T20:56:19+00:00August 4th, 2017|Communication tips, Organisational change|2 Comments

Infographic: Why organisations must change

Organisations must change. But why? This infographic explains how our unpredictable and increasingly complex world forces companies to rethink how they operate. It also gives key ways on how they can change to better adapt to our volatile world (VUCA for those who are into management speak). Like the illustrations? You can download them here for [...]

By |2018-05-09T14:51:30+00:00July 27th, 2017|Infographics, Organisational change|15 Comments

Infographic: Employee engagement explained

Employee engagement is something companies know they should care about. Chances are you might have been involved in an  "employee engagement initiative"- whether you know about it or not. Unfortunately very few employee engagement initiatives address the root causes of disengagement: lack of autonomy, mastery and purpose. This infographic makes the case for creating communication [...]

Transforming Telefónica with Yammer – infographic

Want to make a giant corporation more innovative? More entrepreneurial? Chances are you also need to transform the internal communication channels: use less email (it stifles knowledge flows) and favour more open and faster internal social networking tools like Yammer or Slack. This infographic is a story of how an internal community manager, Luz Rodrigo [...]