About Virpi Oinonen

Professional visual simplifier. Former digital campaigner.

Change without purpose

Change without purpose is like stew without meat (or vegan key ingredient of your choice). Unfortunately many change chefs forget the why and then wonder why their internal customers are returning the dish. Buy this cartoon

By |2018-01-26T20:56:19+00:00August 14th, 2017|Cartoons|0 Comments

Why change communication should be drawn

Change communication sucks. Most official internal communication is slick and polished. It aligns with the visual brand guidelines, it has been checked for spelling mistakes. It looks perfect. But in change communication the quest for perfection becomes a problem. Why slick sucks Let me explain. When things are changing you are also asking employees to [...]

By |2018-01-26T20:56:19+00:00August 4th, 2017|Communication tips, Organisational change|2 Comments

Infographic: Why organisations must change

Organisations must change. But why? This infographic explains how our unpredictable and increasingly complex world forces companies to rethink how they operate. It also gives key ways on how they can change to better adapt to our volatile world (VUCA for those who are into management speak). Like the illustrations? You can download them here for [...]

By |2018-05-09T14:51:30+00:00July 27th, 2017|Infographics, Organisational change|22 Comments

Infographic: Employee engagement explained

Employee engagement is something companies know they should care about. Chances are you might have been involved in an  "employee engagement initiative"- whether you know about it or not. Unfortunately very few employee engagement initiatives address the root causes of disengagement: lack of autonomy, mastery and purpose. This infographic makes the case for creating communication [...]

Transforming Telefónica with Yammer – infographic

Want to make a giant corporation more innovative? More entrepreneurial? Chances are you also need to transform the internal communication channels: use less email (it stifles knowledge flows) and favour more open and faster internal social networking tools like Yammer or Slack. This infographic is a story of how an internal community manager, Luz Rodrigo [...]

Simple way to increase employee engagement – infographic

Download the employee engagement infographic and the PPT version. This employee engagement infographic was my way of addressing a glaring omission in the debate around this important topic. (I write and draw about this topic because I used to do consultancy around social collaboration tools). Everyone admits that employee engagement is important, but the measures [...]

Yammer case study AIA – Infographic

You can download this Yammer case study infographic and its PowerPoint version here: wwww.businessillustrator.com/aia. This Yammer case study was intended for internal communications managers who struggle to measure the ROI of  their internal collaboration tool. The ROI of an enterprise social network is not straightforward to measure because the benefits don’t always manifest in [...]

How selling has changed – Cartoon Infographic

Selling has changed. This infographic seeks to explain how. The PowerPoint version of the infographic is here. Download the image file here. If you want to post it on your own blog grab the embed code here (please link back :). Purchase the Old School Sales vs Modern Sales Explainer Kit After many a discussion with sales [...]