Telefónica Yammer case study – content bundle


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Telefónica Yammer / collaboration case study

This case study tells the story of the Spanish multinational Telefónica and how a group of enthusiasts in internal communications introduced Yammer, an enterprise social network, into the company. They integrated Yammer into the company strategy process and so got people at management level to adopt the tool first. The case study focuses on the practical community management techniques used to increase adoption.

Telefónica Yammer case study content bundle consists of:

  • 30 high resolution illustrations
  • an infographic (two versions: small and large)
  • PowerPoint version of the infographic
  • A Spanish version of the PowerPoint presentation
  • a PDF with Luz Rodrigo Martorell’s tips on how to introduce an enterprise social networks like Yammer
  • a license to use the visuals in your own work/within your companyYou will also receive an invoice/receipt (pdf) so you can claim the content as a business expense.

Click “Add To Basket” button below to place your order:


Purchasing this content bundle

For companies only

You can only purchase this product as a company (or a sole trader) – if you can write it off as a business expense you’re good to go. I’m selling the content as a company (Business illustrator Ltd). If you want to take part as an individual click here and I will alert you when that is possible!

You will get your receipt and digital files via email

When you purchase your copy of this content bundle you will receive couple of emails from me: an email with a receipt of your purchase and an email with a link to your downloads.

You get a license for the visuals

I will grant your organisation a license (a PDF document) which gives you the right to use the visuals internally and with your clients (presentations, training materials) as long as you keep the small text in the images. Online you can use them in two ways: in your company blog and in the company social media accounts as long as you credit You cannot use them in your official marketing or sales materials (brochures, ads etc).
The license is pretty flexible and straightforward, but if in doubt drop me an email at virpi(at)


Questions? Email me at virpi(at)businessillustrator(dot)com or tweet me at @voinonen



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