Transforming Telefónica with Yammer – infographic

Want to make a giant corporation more innovative? More entrepreneurial? Chances are you also need to transform the internal communication channels: use less email (it stifles knowledge flows) and favour more open and faster internal social networking tools like Yammer or Slack. This infographic is a story of how an internal community manager, Luz Rodrigo [...]

Yammer case study AIA – Infographic

You can download this Yammer case study infographic and its PowerPoint version here: wwww.businessillustrator.com/aia. This Yammer case study is intended for internal communications managers who struggle to measure the ROI of  their internal collaboration tool. The ROI of an enterprise social network is not straightforward to measure because the benefits don’t always manifest in a [...]

Reach your audience by turning their woes into cartoons

Have you ever been in a situation where you have to reach out to a completely new audience? It can be a slow process. Some time ago I wanted to attract the attention of people in a specific profession, (service designers, if you must know). I thought that they would be an interesting profession [...]

By | November 19th, 2016|Communication tips, Visual content marketing|0 Comments

Using infographics in nonprofit campaigning: Charity Tax campaign

This infographic helped in rapid list building that helped put pressure on the UK Government over the so called "charity tax". It also helped in making the campaign visually distinct (mainstream media used the illustrations in their reporting). Infographic to support the "Give It Back, George" campaign This infographic was used to rally support for [...]

By | August 5th, 2012|Infographics, Policy, Portfolio|1 Comment